Cookin’ With Coach
Project Title: Cookin’ With Coach – Sponsored Video Series with Safeway
Client: Denver Athletics x Safeway
Role: Producer, Videographer, Editor
Project Type: Branded Content / Sponsored Video Series
Overview:
Cookin’ With Coach is a light-hearted, branded video series created in partnership between Denver Athletics and sponsor Safeway. In this two-episode run, Men’s Lacrosse Head Coach Matt Brown steps into the kitchen to prepare a pair of favorite dishes — all while incorporating and highlighting Safeway products in a fun, relatable setting.
Execution:
The shoot was completed in a single day, capturing both episodes with a clear focus on brand visibility and product placement. I coordinated filming and scripting to ensure Safeway was authentically integrated into the dialogue, visuals, and ingredient selections. Both episodes were edited and delivered within the week to meet a tight approval timeline from Safeway. Once approved, the episodes were distributed across Denver Athletics’ social media channels, maximizing sponsor visibility and fan engagement.
Deliverables:
Two fully edited video episodes
Integrated product mentions and on-screen branding
Social media versions with platform-specific formatting
Sponsored content compliance for Safeway